Modelo de avaliação do desempenho de empresas de base tecnológicas

Abstract

The main objective of technology-based incubators is to provide conditions for enterprises originating from research institutes and technology-intensive to be able to grow and develop until they reach the point of maturity and self-sufficiency. However, many incubators do not have strong mechanisms for monitoring and evaluating performance in the early stages of incubation for their companies. Focusing on this need is that some initiatives promoted by ANPROTEC are being implemented. Among them is the Centro de Referência para Apoio a Novos Empreendimentos CERNE [Reference Center for Support of New Projects], which is still being drawn up only at the strategic level, leaving a gap in the operational level, i.e., its practical application. Based on this gap, the research problem emerged: how to measure and evaluate the performance of technology-based firms, given their critical success factors for their development process? The problem solving lead to the need of researching a theoretical and conceptual framework for better understanding the subject, as well as the delimitation of the basis or foundation for the model, presented through the description of a standard incubation process that considers the life cycle of technology development and innovation, together with the critical success factors observed by the literature review and finally a description of the constructivist methodology of multicriteria -MCDA-C which also served as a basis for developing the model, which presents the following steps: identification of the context, diagnosis, evaluation and recommendations. To consolidate and test the model, it was applied to a technology incubator. With the application of the model it was possible to evaluate the performance of technology-based firms linked to incubators, respecting the differences in stage of development of its technologies, with the possibility of an overall assessment or a criteria assessment, allowing a better observation of the incubator. The model also allows the establishment of goals for improving individual and collective performance. Thus, the proposed model seeks to provide conditions for the manager of a technology-based incubator to be able to follow the development of its resident firms within each incubation step, thus providing conditions for setting goals and periodic evaluations of individual and collective performance. The proposed model proved to be the most appropriate because it represents a tool that has a systematic process of continuous and gradual improvement, routine, development and learning, focusing on a sustainable increase in personal and organizational performance.