Buscar
Itens para a visualização no momento 1-3 of 3
Comunicação pública e organizacional: as estratégias comunicacionais da prefeitura de Curitiba no Facebook
(Universidade Federal de Santa Maria, 2015-12-14)
This study aims to analyze the communication strategies developed by the City of Curitiba on Facebook considering the public institutions communication assumptions. Therefore, we use as a theoretical framework to encompass ...
Campanha “Aécio Neves Presidente”: estratégias comunicacionais utilizadas na fanpage do candidato
(Universidade Federal de Santa Maria, 2014)
This work seeks to analyze the communication strategies used by Aécio Neves on his official Facebook page during his election campaign in 2014. For this, it was used the analysis of the content which included thirty-two ...
A legitimação da UFSM diante da pandemia da Covid-19: análise da comunicação institucional da universidade a partir do portal www.ufsm.br/coronavirus
(Universidade Federal de Santa Maria, 2021-02-11)
This work has as its theme the legitimation of institutions through communication. Its thematic is
delimited by university communication in a mediatized and political scenario, enhanced by the
Covid-19 pandemic, which ...