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Desmistificando as criptomoedas: a contribuição das moedas virtuais na diversificação dos investimentos
(Universidade Federal de Santa Maria, 2021-12-17)
Within the wide range of available financial assets are cryptocurrencies or virtual currencies. This financial innovation is based on encryption and all its transactions are recorded and stored digitally by a technology ...
Inovação sustentável em modelos de negócios de impacto
(Universidade Federal de Santa Maria, 2021-10-08)
The business world has become an increasingly complex and demanding space, considering the global context, with many instabilities, new technologies, crises, many market variations, which brings a series of challenges for ...
Valor da marca e desempenho financeiro: desenvolvimento de um experimento quase natural no contexto norte-americano
(Universidade Federal de Santa Maria, 2021-11-26)
Brands are important intangible assets capable of significantly impacting a firm's performance, so building and managing brand equity has become a priority for companies of all sizes, across a variety of industries and ...
Modelo de negócios orientado para a gestão de práticas das mudanças climáticas e sua associação com a postura estratégica empresarial
(Universidade Federal de Santa Maria, 2021-11-18)
Issues related to the environment have been changing the way organizations are managed, influencing processes and bringing new perspectives and challenges. With this, companies, in general, are looking for ways to prosper ...
Antecedentes dos comportamentos de cidadania organizacional: uma análise à luz da confiança interpessoal e justiça organizacional
(Universidade Federal de Santa Maria, 2021-08-25)
This study was developed with the purpose of analyzing the influence of Interpersonal Trust and Organizational Justice on the Organizational Citizenship Behavior from the perspective of the employees of an agricultural ...
Estrutura de capital no Brasil: fatores relevantes para cooperativas de crédito
(Universidade Federal de Santa Maria, 2021-02-18)
The evaluation of the capital structure of credit unions is of fundamental importance to maintain
the stability of the financial market. Its relevance comes from the important role of sustaining
the capacity of these ...
Influência da espiritualidade e satisfação no trabalho sobre os comportamentos de cidadania organizacional: estudo com trabalhadores de uma prefeitura do Centro Oeste do Rio Grande do Sul
(Universidade Federal de Santa Maria, 2021-03-30)
The present study aimed to analyze the influence of Spirituality (WS) and Satisfaction (JB) in the Workplace on Organizational Citizenship Behaviors (OCB) from the perspective of public sector workers working in a city ...
O processamento da informação e o rastreamento ocular em pré-teste de pesquisa
(Universidade Federal de Santa Maria, 2021-03-29)
The interest in understanding how information is processed by the human mind has increased considerably. With regard to the processing of information in the collection and interpretation of research data, different problems ...
Adaptabilidade de carreira e os sintomas de ansiedade em discentes de pós-graduação de uma instituição pública
(Universidade Federal de Santa Maria, 2021-04-20)
Postgraduate studies in Brazil had a growth of 48% in the last decade as informed by the
president of CAPES (GOVERNO DO BRASIL, 2021). Students who opt for postgraduate
studies report difficulties in developing their ...
Intersecções entre as capacidades de marketing, os tipos estratégicos e o grau de internacionalização de empresas multinacionais brasileiras
(Universidade Federal de Santa Maria, 2021-09-09)
Given the new market dynamics associated with the movement of economic integration between different markets pronounced by globalization, understanding how companies operate strategically in the competitive market becomes ...