Design de estampas para produtos têxteis da Grife da Universidade Federal de Santa Maria

Abstract

The research presented here is about the development of a design proposal for textile print, focused on the confeccion of textile products for UFSM’s brand, especially school bags and pencil boxes, using as visual references architectonical elements of UFSM campus. Therefore, the objective is to propose a new point of view over the constitutive elements of the campus, as a mean to develop a product that is contextualized with the cotidianus of those whom are part of the campus community, through the aplication of the design precepts and print techniques. For the completion of the project, it has been done a gathering of historical and iconographical data concearning the aborded theme, and also the Gui Bonsiepe projectual metodology. The prototypes, school bags and pencil boxes, have their prints with elements of the UFSM campus, which visual solutions make possible the identification with the university community.