This study is meant to examine the meanings constructed Brazilianness in Esquenta-TV Globo program, finding the continuities and ruptures that are presented in these forms of the Brazilian representation. The study enables ...

This research discusses which senses about the identity of the gaucha women are mobilized by RBS TV, from the special programs "Bah! A very gaucho program", Bah! I Am from the South" and "Bah! A very special fandango", ...

This work is about how the media build the identity of football players. We observed how the TV show Esporte Espetacular in the series videos Brasileirinhos depicts elements of the Brazilian national identity. The main ...

The television advertising appropriates the characteristics of the media, to promoting, through their speeches, an identification with the public. The intensive use of technical resources of the audiovisual language propose ...

This work aims to present theoretic-conceptual elements and empirical evidences in order to better comprehend the radio and television reception processes by young farmers through the following mediation categories: daily ...

The present research questions how the feminine identities of the characters Arya and Sansa Stark, of Game of Thrones are represented, and which senses about the contemporary feminine are mobilized by the series. We have, ...

This study aimed to identify how women were stereotyped in comedy TV Shows from the 1970s shown on TV Globo. Specifically, TV Shows Faça Humor, Não Faça Guerra (1970), Satiricom (1974), Chico City (1977) and O Planeta ...

The dissertation proposal is to conduct a cultural analysis of the Journal Lunch RBS TV Santa Rosa, station located in the northwest of Rio Grande do Sul state and whose operation began in 1992. The theoretical and ...