A importância da disciplina responsabilidade social nos cursos de graduação

Abstract

The innumerable transformations of economical, social and political order and the speed which they process make the companies, at all instant, rethink its strategies, in order to keep their clientele and conquer new consuming markets. Although the term Social Responsibility is relatively new, its concept already sufficiently is much diffused, and it’s not only in the entrepreneurial way, but in the society in general. Therefore, the consumer is more and more knower of the importance of the participation of the organizations in relation to the social matters and requires a position of these entities along of this new context. It is valid to show the fundamental paper of the professionals who are in the organizations, because it comes from the persistence and of the right knowledge about the subject Social Responsibility that the actions will be developed in the practical one. This conscience from people about the necessity having social conscience can be acquired through education. Thus, it is well probable that, if all the graduation courses included in its grade, the discipline of Social Responsibility, the return for the society would be immediate and in high proportion. The institutions of superior education need to reflect about the importance of the insertion of this subject in its curricular bases, because it believes that this is the fastest way for the dissemination of the related subject in social scope.