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O audiovisual nas Relações Públicas: revisitando novos enquadramentos
(Universidade Federal de Santa Maria, 2018-12-03)
This monography wants to contribute to the growth and appreciation of Public Relations area in Brazil, with the development and update of the activities and functions provided in regulamentation of this profession. The ...
Relações públicas na internet: a prática do monitoramento digital
(Universidade Federal de Santa Maria, 2014-12-09)
New digital technologies have enabled an expansion of Digital Communication as labor market demand for Public Relations, primarily through marketing and practice of digital monitoring agencies. The work aims to relate the ...
Planejamento de Relações Públicas com a imprensa nas redes sociais: o caso da UFSM Futsal
(Universidade Federal de Santa Maria, 2019)
In this experimental project, we show some functions of the Public Relations area, more specifically an example of communication advisory at Futsal UFSM, team of this University. As a working methodology, qualitative methods ...