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Relações públicas na internet: a prática do monitoramento digital
(Universidade Federal de Santa Maria, 2014-12-09)
New digital technologies have enabled an expansion of Digital Communication as labor market demand for Public Relations, primarily through marketing and practice of digital monitoring agencies. The work aims to relate the ...
Assessoria de comunicação: noções conceituais, estrutura e proposta de matriz de análise e implementação
(Universidade Federal de Santa Maria, 2014-12-11)
The following study has the theme Communications Office. The theme delimitation is about how the Communications Office are concepted and what are its level‟s structure and functions, presented in this area‟s studies. The ...
Eventos, como fazer acontecer? 10 estratégias de Relações Públicas para inovar no planejamento e na organização de eventos no pós-pandemia
(Universidade Federal de Santa Maria, 2022)
The proposal of this experimental research project seeks to diagnose the current context of the events sector, by problematizing how the experience applied by public relations can contribute to the sector in the post-pandemic? ...