Sustentabilidade e inovação social no turismo de Palmeira das Missões - RS - Brasil

Abstract

Reflecting the situation in which the planet is, new methods are sought to solve the difficulties. One way is the sustainability and the social innovation that they see to aggregate environmentally, socially, culturally and economically in the inserted environment. The main objective of this study was to relate the themes of sustainability and social innovation in the context of a possible tourism itinerary, the. The study characterizes itself as a case study, with descriptive character and qualitative approach. Seven social actors of the script were interviewed, among public and private organizations. The main instrument used to obtain the primary data was a semistructured interview script, in addition to direct observation. To obtain the secondary data, the documentary analysis was used. The analysis of the data obtained was through the interview, documents and observation were categorized through content analysis. Sustainability was analyzed in its dimensions: environmental, social and economic. It is important to highlight that each interviewee has a focus on one dimension, only one encompassed the importance of all, showing that there is no global understanding on the subject. In relation to social innovation, we observed the categories of planning, process, networks and governance, highlighting the lack of one in practically all of them, showing a low social innovation in the possible roadmap. Finally, it is concluded that there are potentialities in the possible itinerary "Berço da Erva Mate", which need to be worked through the presuppositions of sustainability and social innovation.