A evolução da indústria automobilística brasileira entre 2000 e 2020: uma análise a partir do modelo estrutura, conduta e desempenho.

Abstract

This monograph analyzes the economic behavior of the Brazilian automobile industry (IAB) in the period from 2000 to 2020, through structural indicators of cost margin, productivity and profitability. Theoretical reference is the model of Structure, Conduct, Performance. It is possible to identify the trend of industrial geographic deconcentration, and the entry of new companies into the market, the increase in expenses with R&D, with publicity and propaganda, as well as a greater diversification and differentiation of products. These aspects are due to a new productive and concurrent environment, given the opening of the industry and its progressive globalization, especially from 1990 onwards. The analyzes of indicators reveal that, throughout the period, there are no stable trends (or trajectories), but cyclical movements, resulting both from the impacts of the macroeconomic conditions of the economy, as well as, in the end, the effects of the Covid-19.