Gamificação no design de sistemas computacionais

Abstract

This study investigates how gamification can be applied to the design of computational systems to enhance user experience on the web. Gamification, defined as the application of game elements in non-game contexts, is explored through a literature review, practical case analysis, and the development of a prototype. The study includes a comprehensive review of the topic, an analysis of practical applications, and the creation of a prototype website focused on reading, incorporating points, levels, badges, and streak counters to encourage daily habits and user engagement. The prototype's evaluation, conducted with a group of users, demonstrated that these elements, when well-implemented, can transform routine activities into more enjoyable and motivating experiences. The results indicate increased engagement, greater satisfaction with interactions, and the development of more consistent habits.