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Itens para a visualização no momento 11-20 of 24
Comunicação na política: a manutenção de vínculos e as estratégias de aproximação
(2017-12-12)
This research discusses the changes on communication and politic fields with the use of Medias and its platforms as communication strategy and with the objective of approach politicians and their voters. We bring for ...
As estratégias de comunicação da empresa Netflix no Twitter
(Universidade Federal de Santa Maria, 2018-12-06)
The ambience of the internet increasingly provides space for organizations to put into practice communication strategies with the goal of generating relationships with their audiences. However, for such a practice to be ...
Fundação Eny: um estudo de caso sobre as estratégias comunicacionais
(Universidade Federal de Santa Maria, 2015-12-11)
This monograph seeks to understand how the Eny Foundation, a company located in Santa Maria, Rio Grande do Sul, triggers entrepreneurship and innovation in communications. The work is constituted by a case study , used as ...
“All we need is love”
(Universidade Federal de Santa Maria, 2015-12-16)
The construction of relationships between brands and people has changed from years to now. The times has changed, as the society has changed, and the market has changed, therefore, the brands needed to adapt themselves to ...
Baco Exu do Blues nos holofotes: uma pesquisa exploratória a partir dos conceitos de legitimação e economia criativa
(Universidade Federal de Santa Maria, 2019)
This study aims at discussing brazilian rap legitimacy and understanding how spaces can be
recovered through art, from the analysis of Bluesman (2018) by Baco Exy do Blues. The
main theories that substantiate the analysis ...
Projeto Lazos América Latina: planejamento e multidisciplinaridade em relações públicas
(Universidade Federal de Santa Maria, 2019)
This experimental project aims to plan and organize the actions that involve the Lazos Latin America project, reflect on the public relations professional's role in public policies and measure the actions implemented in ...
Reflexões sobre o desenvolvimento a partir do NVivo: as práticas comunicacionais e o desenvolvimento rural na 4ª Colônia
(Universidade Federal de Santa Maria, 2017-12-12)
This experimental project seeks, through the software for qualitative research NVivo, to map how the communication flows and relationships influence the rural development in the 4ª Colônia of Italian and German Immigration. ...
Projeto experimental trajetórias: sempre há uma história a mais para ser contada. Uma campanha de sensibilização para o Lar Vila Itagiba
(Universidade Federal de Santa Maria, 2019-12-04)
This experimental project was inspired on using the practice of Public Relations as a transformative tool in society, enabling interpersonal communications amongst people who are driven by social good. Our research goal ...
Dossiê sobre a organização de um audiovisual da disciplina de assessoria de relações públicas FACOS/UFSM
(Universidade Federal de Santa Maria, 2017-12-12)
This paper aims reflect on the role and the importance of the Public Relations Consultancy, from an audiovisual in an institutional perspective. In order to achieve this the trajectory of the subject was analyzed, participant ...
Mulheres, periferias e a desigualdade de gênero: uma análise de conteúdo do documentário "Sozinhas"
(Universidade Federal de Santa Maria, 2020)
This course conclusion work has as objective of researching, to reflect on how gender inequalities and their consequences are perceived in the rural scope, having western Santa Catarina as the place of study. The qualitative ...