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“Existia uma deusa”: o consumo midiático do Sagrado Feminino pelas mulheres residentes em ecovilas
(Universidade Federal de Santa Maria, 2022-05-19)
This work, through qualitative empirical research, aims to address the media consumption and social relations of women in ecovillages, with regard to gender relations and spiritual practices within their communities and ...
Distopia e realidade nas redes: percepções do grupo "Handmaid's Tale BR" sobre o contexto sociopolítico e feminista no Brasil
(Universidade Federal de Santa Maria, 2022-04-06)
This work aims to understand perceptions about the connection between feminist gender
issues and the Brazilian socio-political reality observed by members of a Facebook group
linked to The Handmaid's Tale universe. For ...
Siga o fio: as possibilidades da narrativa jornalística a partir da thread no Twitter
(Universidade Federal de Santa Maria, 2022-06-06)
The present work analyzes journalistic narratives in a specific social media: Twitter. It is observed that the thread (or sequence of tweets) - a native resource of the aforementioned social media - has been used, including ...
Jornalismo e discurso sobre si: a construção do ethos jornalístico na carta do editor de Zero Hora e Gaúcha ZH
(Universidade Federal de Santa Maria, 2022-04-18)
Immersed in a scenario of crises in journalism and constant reconfigurations of professional practice, the research thematizes journalism and the construction of self-- images from the Editor's Letter of Zero Hora (ZH) and ...
Publicidade antirracista da Salon Line: uma análise cultural do filme celebrando rainhas crespas e cacheadas
(Universidade Federal de Santa Maria, 2022-04-12)
This work stresses the urgency of the anti-racist agenda in advertising, as hegemonic ideals exclude, oppress and do not recognize inequalities, perpetuating the existing social abyss. For the study, the advertising film ...
“Escuchar para cambiar”: uma análise do processo de implementação da rede social Lazos durante a execução de programas internacionais de cooperação
(Universidade Federal de Santa Maria, 2022-09-12)
This dissertation comprehends the communinational strategies developed to the implementation of Lazos social media by the institutions involved in the international trilateral south-south cooperation project +Cotton in ...
Mercadoria e significações: práticas das editoras independentes no Brasil
(Universidade Federal de Santa Maria, 2022-10-31)
This paper seeks to dissect the independent publishing market in Brazil and the meanings attached to it by its publishers, inserted in the context of the crisis of the publishing market, as well as the pandemic of COVID-19. ...
Jornalismo em quadrinhos: a narrativa na reportagem “Choqueyapu, un río enfermo que nos alimenta”
(Universidade Federal de Santa Maria, 2022-08-15)
This research is about comics journalism, its structure, construction, elements
and narrative possibilities. Therefore, the objective of this work is to analyze the
narrative of the comic book report “Choqueyapu, Un Río ...
“Antes era só ler, hoje em dia é ler e comentar”: leituras compartilhadas pela internet nos clubes Leia Mulheres
(Universidade Federal de Santa Maria, 2022-04-04)
The theme of this dissertation is limited to the study of shared reading practices and social uses of media by female readers who are members of the Leia Mulheres clubs, a Brazilian initiative that proposes the recognition ...
“Se segura que ainda falta muito mais”: o discurso em torno dos 100 primeiros dias e do primeiro ano do governo Bolsonaro em Isso a Globo não mostra
(Universidade Federal de Santa Maria, 2022-02-04)
In the context of society in mediatization, marked by the processes of circulation, several
discourses emerge and circulate on different digital platforms, making the mapping of their
brands a necessary movement for the ...