Avaliação do comportamento do motorista como ferramenta para a redução de acidentes de trânsito no Brasil

Abstract

In the last twenty years, there has been a drastic reduction in the amount of traffic accidents and deaths on Brazilian roads; however, statistics remain alarming. Thus, it is necessary to seek innovative methods to create new solutions with a bigger impact. To contribute to this area of study, the main theme of this work is to evaluate an application of the knowledge related to the user experience while conceiving highway designs, intending to reduce traffic accidents in Brazil. The methodology consists of basic strategic research and a conclusion is reached from a qualitative analysis of concepts raised through bibliographic procedures. Given that driver's behavior has been proved as an important cause of traffic accidents, the use of design methodologies in the development of highway projects has been noticed as a positive impact. To make the application of user experience in transport engineering tangible, the series of "M" highways and the use of intelligent highways are presented. Despite there are few models that demonstrate the use of user experience in the development of solutions for transport systems, the cases examined have positive results, proving the positive potential of implementing this design strategy in the sphere of traffic engineering.