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Tal como somos: a configuração da identidade cultural latino-americana
(Universidade Federal de Santa Maria, 2017-03-10)
This work aims to examine the setting of Latin-american cultural identity towards televisual production, as it is presented in public, cultural and/or educational medias. The starting point is the concept that Latin-americanity ...
Milímetros da história: memórias e identidades da produção cinematográfica em 16mm em Santa Maria nos anos de 1960
(Universidade Federal de Santa Maria, 2017-01-31)
The present study intends to construct memories about the pioneer cinematographic productions in 16mm in Santa Maria, a town in the central region of Rio Grande do Sul, and analyse how this movies were important for the ...
A estratégia publicitária influenciada pelas lógicas de consumo
(Universidade Federal de Santa Maria, 2010-03-05)
The Advertising role on the consumption society promotion has been seen as central and decisive. On the other hand is necessary to question the human consumption behavior that reflect their social, cultural and place ...
Masculinidade em anúncio(s): recepção publicitária e identidade de gênero
(Universidade Federal de Santa Maria, 2012-12-14)
This research proposes a reception study over masculinity representations in Brazilian advertisements transmitted over free-to-air television and its role in distinct class men's gender identity formation. We did align to ...
O livro e o axé, o erê com ganga zumba: representações afro-brasileiras na produção editorial didática voltada à lei 10.639/2003 e apropriação dos professores
(Universidade Federal de Santa Maria, 2016-03-28)
This research is about schoolbooks, the ones published after the law 10.639/2003 and that brings the Afro-Brazilian right as main theme, and the teacher s adjustment, to promote the Education for all considering the Human ...
Mídia e identidade: os catadores de materiais recicláveis nos jornais de Santa Maria
(Universidade Federal de Santa Maria, 2010-03-30)
This dissertation treats of the study of the media printed of the municipal district of Santa Maria, interior of Rio Grande do Sul, and the construction of the identity of the pickers of materials you recycled the local ...
Do problema das identidades na pós-modernidade
(Universidade Federal de Santa Maria, 2011-03-02)
We realize that the passage of Modernity to Postmodernity worked somewhat problematic for the identities. Specifically about what of the identity is problematic for this new condition is that we dedicate here. To this end, ...
Comunicação e educação: para uma abordagem política da identidade e da diferença na escola
(Universidade Federal de Santa Maria, 2013-02-28)
This study is anchored on the theoretical perspectives of the field of communication and education, following a vision of complementarity and based on the authors who have studied the concepts of educational communication ...
É rap, é roupa! moda hip-hop: iguais e diferentes
(Universidade Federal de Santa Maria, 2013-12-19)
In this research, we looking for the realization of a theoretical and practical investigation that contemplates the interactions between fashion and hip-hop music. As a general objective, the investigation of the strained ...
Mídia, identidade e representação: uma análise da publicidade televisiva da cerveja polar export.
(Universidade Federal de Santa Maria, 2011-04-14)
The television advertising appropriates the characteristics of the media, to promoting, through their speeches, an identification with the public. The intensive use of technical resources of the audiovisual language propose ...