Buscar
Itens para a visualização no momento 1-2 of 2
Processo de decisão em publicação de livros: olhares sob a perspectiva dos docentes da Universidade Federal de Santa Maria (UFSM)
(Universidade Federal de Santa Maria, 2019-07-29)
This study aims to understand and identify how the decision process is developed of a publishing company in the selection of publication of scientific, technical and professional books (CTPs) adopted by UFSM professors. ...
Marketing digital em organizações públicas: um estudo de caso na editora da Universidade Federal de Santa Maria (UFSM)
(Universidade Federal de Santa Maria, 2019-07-29)
The present study consists of a case study of exploratory nature and qualitative approach,
applied at the publishing house of the Federal University of Santa Maria (UFSM), a sector
with significant importance in the ...