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Puro Assalto: a construção do desenho de direção de arte de um fashion film sobre a moda punk
(Universidade Federal de Santa Maria, 2021)
This project aims to build the art direction’s design of a fashion film to rescue the modelism of original punk costumes with current resignifications in an experimental way. Therefore, this work was submitted to a dual ...
Uma renovação de contrato: a revista Elle Brasil e sua aproximação com o leitor através do grupo do facebook
(Universidade Federal de Santa Maria, 2021-01)
The Facebook group "ELLE, the group" triggered a contract renovation by ELLE Brasil magazine. Along with it's resurgence, since it had been cancelled in 2018, the magazine presents the idea of a group made by and for ...
"Me dá um dinheiro aí": produção documental sobre publicidade, criatividade e sustentabilidade carnavalesca interiorana
(Universidade Federal de Santa Maria, 2021)
This project deals with the creation of an expository documentary that seeks to present the relationships and intersections between three main objects: Carnival, Advertising, and Creative Industry. The film aims to find ...
"Da janela": uma webcomic sobre nomofobia
(Universidade Federal de Santa Maria, 2021-02-11)
"Quando me descobri negra": pesquisa qualitativa através de um grupo de leitura
(Universidade Federal de Santa Maria, 2021-03-09)
This paper aims to analyze, as from a reading group accomplishment, how the reading and
sharing of experiences contribute to the acknowledgement of self-identification processes
among black women. The self-identification ...
Construção de imagens públicas na sociedade de plataforma: estratégias discursivas adotadas pelos candidatos à prefeitura de Santa Maria/RS em 2020
(Universidade Federal de Santa Maria, 2021)
This research aims to analyze the discursive building of political public images from
candidates for mayor at Santa Maria/RS/Brazil at the municipal election campaign in 2020, at
social media platforms. We started from ...
Produção x recepção: análises sobre as percepções de valores das propagandas e seu impacto no consumo
(Universidade Federal de Santa Maria, 2021-02-02)
This project aims to analyze advertisements for the same product from different brands from two perspectives, that of semiotics and that of reception. In this way, we seek to research both the sphere of production, analyzing ...
Eficiência em comunicação para micro e pequenas empresas do interior do estado do Rio Grande do Sul
(Universidade Federal de Santa Maria, 2021-02-04)
This paper analyzes an important segment of the Brazilian economy, but little explored in the area of communication: micro and small companies (MPEs). The central objective is to understand the relationship between owners ...
Recorte de gênero: contornos da direção de arte feminina em Santa Maria
(Universidade Federal de Santa Maria, 2021)
This experimental project goal is to make a communicational product that represents the practices and dynamics inherent from the work of women art directors at advertising agencies in Santa Maria - RS, from a gender ...
Podcasts jornalísticos diários brasileiros: uma análise de gêneros e formatos
(Universidade Federal de Santa Maria, 2021-08-17)