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O movimento da RBS TV na articulação do social com o promocional
(Universidade Federal de Santa Maria, 2012-12-21)
In the current context, companies from many s
egments try to show themselves sensitive to
the problems that affect society as a whole. In the communication area, one can notice the
release of media products that highlight ...
Um estudo da influência do cinismo e do materialismo no comportamento de consumo ecologicamente consciente
(Universidade Federal de Santa Maria, 2012-12-14)
Environmental degradation and the possibility of natural resource reserve depletion, issues identified as a result economic and productive forces, have caused the rise and strengthening of pro-environmental movements. The ...
O papel do consórcio de exportação na aquisição de inovação e os impactos na performance exportadora das empresas integrantes
(Universidade Federal de Santa Maria, 2012-01-29)
The current paper aims to verify the role of an export consortium in the acquisition of innovation and the resulting impacts in the export performance of those companies which integrate the cooperation net. From the ...
Proposta de um modelo para compensação financeira pela preservação ambiental
(Universidade Federal de Santa Maria, 2012-12-27)
Projects payment for environmental services, which financially compensates farmers and landowners for conservation of water and forests, are seen as the great promise for the preservation of ecosystems. These projects are ...
Avaliação do ativo imobilizado: um levantamento do conhecimento e aplicabilidade nos escritórios contábeis
(Universidade Federal de Santa Maria, 2012-12-28)
With the recent Brazilian consolidation of accounting convergence with the standard considered international, from the promulgation of Law 11.638/2007 and Law 11.941/2009, several changes were introduced in Law 6.404/1976. ...
Desempenho sustentável empresarial: um estudo de caso
(Universidade Federal de Santa Maria, 2012-12-20)
The business environment has been suffering major changes, regarding to environmental, economic and social aspects. Given these changes, it is necessary that companies know the environment in which they live and act from ...
Uma análise de retorno de investimento na alteração da sistematização de área para plantio de arroz
(Universidade Federal de Santa Maria, 2012-12-27)
The way accounting can assist in analyzing an investment and its various forms of data and information work, collaborate so monumental in decision making, which motivated this work. Your goal was to check the current ...
Teste de recuperabilidade em uma empresa de produção e comercialização de refrigerantes
(Universidade Federal de Santa Maria, 2012-12-25)
The Brazilian accounting is initiating the process of convergence of international accounting standards (IFRS) issued by the International Accounting Standards Board (IASB) in conjunction with the Accounting Pronouncements ...
Avaliação dos controles internos aplicados em condomínios residenciais no município de Santa Maria - RS
(Universidade Federal de Santa Maria, 2012-12)
This current study aimed to measure the internal controls of home condominiums in Santa Maria City related to the laws and knowledge that managers of the home buildings have. This study also showed the mainly difficulties ...
Perfil dos profissionais da contabilidade de Santa Maria-RS e seu conhecimento sobre ICMS de micro e pequenas empresas
(Universidade Federal de Santa Maria, 2012-12-28)
The requirements in relation to the accounting professional are increasing, and he needs to be proactive and seek continuous learning to correctly interpret and apply the extensive, complex and constantly updated brazilian ...