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Processos de inclusão digital: um estudo etnográfico
(Universidade Federal de Santa Maria, 2013-01-07)
Digital inclusion is a dynamic process that by accessing ICTs makes possible the knowledge
appropriation on information technology and communication, so that the individual can
develop and refine skills capable of providing ...
Gestão estratégica do uso da água e a sua relação com o desempenho empresarial: um estudo em indústrias do setor mineral
(Universidade Federal de Santa Maria, 2013-02-08)
The importance of sustainable development is increasing in the context of organizations. Understanding corporate sustainability, combining economic prosperity, social responsibility and environmental aspects, represents a ...
Planejamento da família integrado ao planejamento estratégico pessoal
(Universidade Federal de Santa Maria, 2013-07-17)
Strategic planning is naturally applied to organizations to compete and deal with change. Just
as an organization can adopt strategic planning to achieve their goals, an individual can plan
your life so anticipate change, ...
Relação entre a reação emocional à propaganda em mídias sociais e a avaliação da marca
(Universidade Federal de Santa Maria, 2013-11-11)
The internet has changed the way that consumers interact with each other and with companies. Social media appear as a new communication channel for business and enabling closer interaction between enterprises and consumers. ...
Gestão dinâmica do risco de mercado com modelo Cópula-GARCH
(Universidade Federal de Santa Maria, 2013-01-28)
The present work aims to analyze the market risk management copula-GARCH model
approach efficiency. To that we use data referent to daily prices of North American, German,
Australian, Brazilian, Hong Kong and South African ...
A receita própria municipal e a variação do índice de inflação adotado pelo município de Coxilha – RS
(Universidade Federal de Santa Maria, 2013-02-22)
This study analyzed the behavior of the public revenue of the municipality itself
Coxilha - RS in three administrative steps encompassed between the years 2001 to
2012, where we analyzed the figures for the collection ...
Previsão do mercado acionário por meio de redes neurais MLP e redes neurais Kohonen em período de crise econômica
(Universidade Federal de Santa Maria, 2013-08-28)
Fluctuations in the stock market through economic crises, risks of deflation and liquidity traps are critical in the analysis of risk, which cause discrepancies in the execution of a particular scope in the equities market. ...
A contribuição das redes sociais online para o relacionamento empresa x comunidade, no que tange aos projetos de responsabilidade socioambiental
(Universidade Federal de Santa Maria, 2013-02-26)
The growing interest in relation to a responsible online communication, by companies
indicates how this aspect has become a necessity in order to remain competitive and at the
same time, ethical with actions which they ...