Identidades transviadas midiáticas em videoclipes e suas apropriações por pessoas trans

Abstract

We are currently witnessing a relative openness to debate on issues aimed at the LGBTQI + community, with even greater media representation, such as in advertising, films, music, soap operas. However, even with all these advances in relation to LGBTQIA+ visibility, we are also taken by a wave of conservatism. From that, we believe it is very important at this point to show the importance of media representation and the multiple LGBTQI + stories that can be told. Thus, this research unfolds in two main questions that circulate around the themes of contemporary LGBTQI + Brazilian artists. The first dealing with the representations put into circulation by these artists and the second dealing with the relationships between the identity representations and their appropriations. The artists chosen for analysis were: Pabllo Vittar, a drag queen singer who identifies as a gay cis man, who gained a lot of popularity in the year 2017 with her song K.O; Linn da Quebrada, a black transvestite singer who started to become popular, mainly among the LGBTQI + community, with the song Enviadescer; Liniker, a black trans singer, who stood out for her romantic songs in rhythm of black music. Therefore, it is intended, as a general objective, to analyze media representations with regard to gender identity and sexuality in music videos by LGBTQI + Brazilian artists and their appropriation by trans people. Thus, we will conduct the research in order to explore the following intentions: (1) Identify how the representation of LGBTQIA+ people in the music videos of the selected artists takes place and perceive the movements caused by their figurative actions; (2) Analyze the relationship between the representations of LGBTQIA+ present in the music videos of the selected artists and their appropriation by the interviewees. With the theories that will be used, it is intended to first establish some guiding principles for research on identity and representation through authors of Cultural Studies. After that, we established three more theoretical horizons that, together with the previous ones, will be inspected through their main aspects associated with queer theory, the main theoretical source for the analysis. They are: gender, sexuality and ethnic / racial issues. As a methodological strategy, we will carry out a contextualist cultural analysis, following Douglas Kellner (2001). Thus, we analyze the musical trajectory of these artists, interconnecting it with the respective social field. The concepts of representation according to Stuart Hall (2016) will also be used to analyze a music video chosen by each artist, which will also serve as an object for semi-structured interviews. In the second stage of the research, we will present the selected video clips of these artists to the interviewees, belonging to the LGBTQI + community, in order to understand how the representations affect in their social constructions. In the end, it was concluded that LGBTQIA+ artists and their media representations give visibility to causes of the community and, although their identity differences are highlighted in the interviews, they bring LGBTQIA+ people together around common social issues, such as the fight against discrimination and practice of social acceptance.