Visões do rádio: o local e o nacional nas emissoras radiofônicas (1937-45)

Abstract

The political project implanted during the Estado Novo period aimed to consolidate a national identity based on cultural and territorial unit. In order to reach that aim the Vargas government made use of the mass media, such as the radio, which was also a target on Vargas’s nationalist politics. In face of the elaboration of a national pattern for the vehicle, as well as of its local orientation, we intend to study the schedule of four radio stations located border area of Southern Brazil, trying to verify the irradiation of contents of national and local features in the schedule of those stations. For that, we had a bibliography that approached some concepts as nation and national identity, besides studies about broadcasting. Also, newspapers with the schedules and chronicles from the broadcasting stations and interviews with former professionals were used. From the analysis, we concluded that the existence and the prevalence of a national pattern in the programme of those frontier broadcasting stations were intense, being possible to notice the popularization of messages with a strong content of pride and love to Brazil. Moreover, that the significative presence of local content did not necessarily represent the local/regional culture and identity and, finally, as a consequence of the previous factors, we verified there are abandonment and forgetfulness of genuinely regional artistic and cultural expressions during the nationalist wave.