Pré-avaliação para certificação Forest Stewardship Council (FSC) de Plantações Florestais

Abstract

Developed as a response to societal pressures and seeking to guarantee the origin of forest products, forest certification has become a tool for competitive advantage. The first forest certification system created is called the Forest Stewardship Council (FSC) and today it operates globally. The institution presents some steps to implement the system, the first of which is the contact with an FSC-accredited certifier. The second is optional and boils down to a pre-assessment of the organization, in which an audit takes place that provides the company with an overview of its situation compared to the standards. From there, the enterprise can act to resolve non-conformities that would prevent its certification in the future. This step, even being optional, offers advantages to candidates, however this process does not have standardized methodologies. In this sense, this work sought to carry out a pre-assessment in a company applying for forest management certification by the FSC system, adapting, for that purpose, the organizational diagnosis methodology. Therefore, a study was carried out on the method for later carrying out a validation test. The application took place in four stages: creation of questionnaires; tabulation, analysis and processing of data; qualification of information visualization; and preparation of action plans. As a result, the adaptation of the organizational diagnosis method is initially presented, in which it was found that its stages are easy to adjust, meeting the needs of the pre-assessment. However, the method alone would not fulfill all the objectives of the work, requiring complementary tools. The second result is the creation of a system containing ten questionnaires, which totaled 1046 questions. Through the structure created, they can be easily used in other types of surveys. The validation of the questionnaires took place through application in a company, and the answers obtained showed that the questions were well constructed, however some of them also proved to be redundant, requiring a filtering. For the tabulation, processing and analysis, an electronic spreadsheet was used, and the main results obtained were the organization of data, the grouping of information and the quantitative transformation of the qualitative responses. Another important result was the presentation of the answers, which after processing were exported to a business intelligence software, Power BI. In this one, a panel was set up with five graphs that visually presents all the responses obtained, the groups created, as well as the level of standardization and non-standardization of the criteria, principles and indicators of the standard. With the interactions that the program allows, it was possible to correlate factors that explain non-conformities and assist in decision making. Finally, action plans were created to correct non-conformities, totaling 93 actions. For individual planning of these, the 5W2H tool was used. It can be concluded from this work that the organizational diagnosis methodology has been satisfactorily adapted to the pre-assessment of forest certification, however to fulfill all its stages other tools had to be used. Even so, this work presents a complete diagnostic model that can be used in other works, fulfilling the proposed objective.