Jornalismo e cultura da convergência: a narrativa transmídia na cobertura do Cablegate nos sites El País e Guardian

Abstract

The Transmedia Storytelling (TS) is a story presentation form with integrated use of different types of platform. Each story telling in each platform represents one part of big narrative and shows a distinct perspective, giving to the public an additive compression. Furthermore, the TS has an audience active participation in the production and the circulation of media content. The present dissertation study how El País.com and Guardian.co.uk are appropriated of TS core principles to tell the story Cablegate US embassy cables. The documents were mailed anonymously to WikiLeaks site, responsibly to forward to journalistic organizations. Observes that the story tell by two journalistic groups was presented with use of multiple platform, different content form, audience active participation in interview elaboration and in the narrative parts recommendations. With this study, reflect about the TS singularity in journalism.