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O audiovisual nas Relações Públicas: revisitando novos enquadramentos
(Universidade Federal de Santa Maria, 2018-12-03)
This monography wants to contribute to the growth and appreciation of Public Relations area in Brazil, with the development and update of the activities and functions provided in regulamentation of this profession. The ...
Estratégias de relacionamento com a imprensa em período de rebaixamento: os casos do Grêmio Foot-Ball Porto Alegrense e Sport Club Internacional
(Universidade Federal de Santa Maria, 2018-12-06)
This work aims to contribute with theoretical and practical knowledge about communication strategies in the sports organizations environment in order to build a good relationship with the press in periods of tension. From ...
O incentivo ao empreendedorismo no curso de Relações Públicas da Universidade Federal de Santa Maria/RS - Campus Santa Maria
(Universidade Federal de Santa Maria, 2018-12-06)
This study aims to analyze the incentive of entrepreneurship in the training of Public Relations students (PR) of the Federal University of Santa Maria - Campus Santa Maria / RS. Based on Dornelas (2008), it was considered ...
Minas dos Becos do Monte: documentário sobre a representação das identidades femininas no espaço do rap santa-mariense
(Universidade Federal de Santa Maria, 2018-07-04)
The present work has as main objective to discuss the representation of feminine identities of rap in the city of Santa Maria (RS), understood as a confrontation to the hegemonic discourses, represented by masculine, white ...
Corre que nem mulher: um documentário sobre o motocross e o velocross feminino
(Universidade Federal de Santa Maria, 2018-12-05)
The present experimental project reports the production of an audiovisual about three pilots of velocross and motocross, in the state scope. The product of this project was developed from the perception and experience of ...
Plano de comunicação interna para Facas Coqueiro
(Universidade Federal de Santa Maria, 2018-06-19)
The present school conclusion essay constitutes in an experimental Project that proposes the Internal Communication Plan to the organization Facas Coqueiro. That way, it defines as theme organizational communication, and ...
Planejamento do processo de institucionalização das colações de grau na Universidade Federal de Santa Maria
(Universidade Federal de Santa Maria, 2018-12-04)
This experimental project aims to make the process of institutionalization of the graduations ceremonies at the Universidade Federal de Santa Maria feasible, according to the resolution n.011/2014 from 30/05/2018. For this, ...
Comunicação para o desenvolvimento: audiovisual sobre a rede colaborativa Lazos América Latina
(Universidade Federal de Santa Maria, 2018-12-12)
Os efeitos de sentido das crises organizacionais
(Universidade Federal de Santa Maria, 2018-12-03)
In a situation of crisis, in which there is a breakdown of normality in the organization activities, it is up to communication the task of building the most appropriate understanding between publics and organizations. This ...
Representatividade feminina: a inserção de mulheres em torcidas organizadas
(Universidade Federal de Santa Maria, 2018-07-03)
Football is historically known as a universe marked by the masculine and, if not exclusively, heterosexual. In this context, the practice of sport in many countries, especially in Brazil, has led to the idea that it would ...