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"Desconectar para reconectar": uma etnografia sobre o fenômeno do detox digital
(Universidade Federal de Santa Maria, 2024-04-09)
In a highly connected world, digital technologies and media are present in various aspects of
daily life. Devices like smartphones and digital platforms now integrate areas such as work,
leisure, and socialization with ...
Influenciadoras digitais nos EUA: mediações interseccionais em usos sociais de tecnologias por migrantes brasileiras
(Universidade Federal de Santa Maria, 2024-03-25)
This dissertation is set in the context of contemporary migratory flows, specially when it comes to the feminization of migration. Therefore, the research question sought to understand how intersectionalities mediate the ...
Estratégias de comunicação em cenários de plataformização da educação no atual ecossistema midiático
(Universidade Federal de Santa Maria, 2024-03-27)
The present research focuses on communication and education, more specifically in educational technology organizations as emerging organizational contexts, and is delimited in the coevolution of its organizational actors. ...
O trabalho doméstico não remunerado na publicidade: as estruturas de sentimento da marca “Mr. Músculo”
(Universidade Federal de Santa Maria, 2024-03-12)
This research aims to question the way in which the relationships between gender and unpaid domestic work were constructed in 8 audiovisual advertisements from the brand Mr. Muscle. To do so, it uses the episteme of Cultural ...