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Caminhando por territórios negros: um estudo sobre o processo de turistificação do Bairro Liberdade (SP)
(Universidade Federal de Santa Maria, 2023-01-30)
The present work seeks to present the relationships between memory, identity, historical cultural
heritage and cultural tourism, demonstrating heritage as maintenance and preservation agents of
memories and identities ...
Comunicação para o Agronegócio: Estratégias e Perspectivas profissionais no Rio Grande do Sul
(Universidade Federal de Santa Maria, 2023-12-05)
This present work explores the theme of communication in the agribusiness sector in the state of Rio Grande do Sul. Its main objective is to understand the strategies employed by communication professionals in agribusiness ...
A “notícia fora da lei” e o ataque à democracia: limites dos institutos jurídicos e dos mecanismos político institucionais no combate às fake news
(Universidade Federal de Santa Maria, 2023-11-28)
The intense circulation of fake news has become a specific issue, which is even used
for political purposes. Based on this context, this monograph aims to verify which
legal and political-institutional instruments are ...
Reavivamento de memórias: o papel do documentário ‘Boate kiss:a tragédia de Santa Maria’ na retomada da memória coletiva
(Universidade Federal de Santa Maria, 2023-12-06)
The fire that occurred on 27 January, 2013 at Boate Kiss left a permanent mark on the history of more than 600 survivors, the family and friends of the 242 fatal victims of what became known as the Santa Maria tragedy. ...
Estratégias de Comunicação nas mídias sociais digitais: Análise da Construção de imagem da Influenciadora Nátaly Neri no Instagram
(Universidade Federal de Santa Maria, 2023-12-05)
The present work seeks to understand the communication strategies on Instagram, especially those of a sustainable nature, for image building, with the influencer Nataly Neri as the study object. The research problem aims ...
Política de privacidade e termos de serviço do “tiktok”: uma análise de sua proteção aos dados pessoais de adolescentes
(Universidade Federal de Santa Maria, 2023-11-29)
The Big Data era is marked by the significant connectivity of citizens and the sharing
of information on the web. In this scenario, social networks have become a favorable
space for social expression and the development ...
O Marketing de Experiência da Chevrolet no ONIX DAY 2022
(Universidade Federal de Santa Maria, 2023-12-04)
A proteção de dados no direito brasileiro e a tutela de direitos sob a perspectiva do comum
(Universidade Federal de Santa Maria, 2023-11-27)
This paper aims to rethink, with a focus on data protection, the potential feasibility of mitigating
the Brazilian jurisdictional deficit concerning its (in)effectiveness in safeguarding
transindividual rights. To ...
Comunicação, raça e classe: um olhar das relações públicas para as campanhas de moda da arezzo e c&a
(Universidade Federal de Santa Maria, 2023-12-05)
The present work aims to analyze how the advertising campaigns of the C&A and Arezzo brands construct narratives about race and class, reflecting on their brand positioning. To achieve this purpose, we conducted theoretical ...
A (in)constitucionalidade do art. 19-e do regulamento da previdência social ante os limites do poder regulamentar
(Universidade Federal de Santa Maria, 2023-11-29)
This study aims to analyze the validity of article 19-E of Decree No. 3048/99, which
regulated article 195, §14 of the Federal Constitution, establishing a minimum
contribution limit for counting the contribution time ...