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Subjetividade na mídia: um estudo de caso sobre o Diário de Santa Maria
(Universidade Federal de Santa Maria, 2007)
This article has the budget the journalistic objectivity, requested in the academies, in fact is not so present in the routine one of the printed newspapers, when a logic of market impregnates more and more the media, ...
A influência do poder hierárquico nas assessorias de imprensa e seu reflexo no campo midiático
(Universidade Federal de Santa Maria, 2007-01-17)
The correlation between communications and the organizational culture, as well as the comprehension of selection factors, disposition and the incidence of news about the themes, from the press agency, is a new business ...
Fotografia: objeto de memória
(Universidade Federal de Santa Maria, 2007-01-18)
Photography is a technique of writing an image - photographic image - through which is
possible to see things and people that would not be seen in another way. Photography give shape to feelings, scenes, souvenirs, past ...
Resgatando e constitindo identidades visuais corporativas: um estudo sobre os elementos institucionais
(Universidade Federal de Santa Maria, 2007-03-09)
This work is a study on the institucional elements that constitute a corportive visual identity. Initially concepts of symbol, logo, colors and alphabet are presented - the basic elements of the visual identity. After the ...
Representação e identidade: um estudo sobre a homossociabilidade masculina no site de relacionamentos orkut
(Universidade Federal de Santa Maria, 2007-02-28)
The article investigates processes of identity configuration based on masculine
homosociability at the Orkut community site. Through the Discourse Analysis it is investigated the collective spaces in text production in a ...
Imagem institucional: uma avaliação da visibilidade da URI – Campus de Santo Ângelo nos jornais A Tribuna e Das Missões
(Universidade Federal de Santa Maria, 2007-12-26)
This study it has as objective to analyze the institucional image from journalistic substances published
in the media printed. Part of the estimated one that the visibility and the representations made for the
media are ...
Avaliação da usabilidade da interface do site FACOS/UFSM
(Universidade Federal de Santa Maria, 2007-01-31)
Tests of usability allow to know as the interaction between the user and the system
occurs, allowing to evaluate the degree of effectiveness, efficiency and satisfaction of
the relation between user and system. This ...
A comunicação e a cultura organizacional no processo de construção da responsabilidade social
(Universidade Federal de Santa Maria, 2007-01-19)
This study has as a purpose to understand, through a bibliographyc research, the comunication
importance as a broadcaster of cultural changings among the audiences from the organizations that
adopted the social responsibility ...
A violência no agendamento do cinema brasileiro
(Universidade Federal de Santa Maria, 2007-01-22)
At the beginning of the 90’s decade, the periphery started taking part in the theme symbolic goods produced in Brazil. As consequence of this behavior, the Brazilian cinema has been exploring in its films the violence ...
Mídia e responsabilidade social empresarial
(Universidade Federal de Santa Maria, 2007-01-19)
This paper reflects on how media can act as a legitimating tool for organizations through the
concept of social responsability. By using questionnaires applied to journalists from the
two newspapers in Santa Maria/RS, ...