Buscar
Itens para a visualização no momento 1-10 of 16
Crise sanitária, políticas públicas e jornalismo independente: uma análise de textos do The Intercept Brasil durante a pandemia em 2020
(Universidade Federal de Santa Maria, 2022-02-02)
The aim of this research was to analyze the journalistic discourse presented in the independent collective The Intercept Brasil (TIB), during 2020’s pandemic, in three different periods of the year: at the beginning of the ...
Criminalização do funk e racismo estrutural: a narratividade discursiva nos portais R7 e G1 sobre a tragédia de Paraisópolis
(Universidade Federal de Santa Maria, 2022-02-04)
The general objective of this work is to problematize the discursive characteristics of the G1 and R7 media portals on the tragedy of Paraisópolis (2019), in order to understand how journalistic discourse on this topic is ...
A temática rural no processo de formação acadêmica e profissional nos cursos de jornalismo no Rio Grande do Sul
(Universidade Federal de Santa Maria, 2022-02-01)
Lute como uma funkeira: uma revolução feminista se faz com o funk
(Universidade Federal de Santa Maria, 2022-08-10)
This experimental project has as a general objective to discuss and problematize issues of empowerment, representation and machismo in the funk music rhythm, from the reports of women. In this context, the specific objectives ...
Comunicação organizacional e redes sociais: o uso de manuais de comunicação na era digital
(Universidade Federal de Santa Maria, 2022-02-04)
The growth of social networks fostered the challenges of organizational communication production - through a Communication Advisor - more effective and humanized. That social interaction networks require the communication ...
Posicionamento e influência digital: uma análise do Instagram do Magazine Luiza
(Universidade Federal de Santa Maria, 2022-08-10)
Position itself is a way of demonstrating in practice the convictions that an organization has, its mission, vision, values, purposes and objectives. But, in order to generate value by influencing audiences to think about ...
A responsabilidade socioambiental como estratégia de comunicação: uma análise do canal da Vale no Youtube
(Universidade Federal de Santa Maria, 2022-08-11)
This research seeks to understand the socio-environmental responsibility in the organizational context of Vale S/A, in order to aprofundate its communication considering the dam disaster occurred in Brumadinho - Minas ...
A responsabilidade socioambiental como estratégia de comunicação: uma análise do canal da Vale no Youtube
(Universidade Federal de Santa Maria, 2022-08-11)
This research seeks to understand the socio-environmental responsibility in the organizational context of Vale S/A, in order to aprofundate its communication considering the dam disaster occurred in Brumadinho - Minas ...
A comunicação interna frente os desafios da pandemia da COVID-19 nas organizações: um mapeamento das estratégias de Relações Públicas
(Universidade Federal de Santa Maria, 2022-08-11)
In the face of the coronavirus pandemic, many organizations needed to adopt the home office and with this work dynamic, internal communication needed to be rethought for the remote environment. The Public Relations ...
Bars Over Bottles: Comunicação e Sustentabilidade no caminho para um consumo sem plástico
(Universidade Federal de Santa Maria, 2022-08-10)
This research seeks to understand how communication, especially marketing communication,
can be used to communicate sustainability, having as object of study the sustainable products brand
Bars Over Bottles (B.O.B.). To ...