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Itens para a visualização no momento 11-20 of 23
Kéfera e seu fandom: um estudo sobre fãs de Kéfera Buchmann e o seu consumo na construção da vlogger como celebridade
(Universidade Federal de Santa Maria, 2016-12-15)
This study is aimed at the Brazilian vlogger, Kéfera Buchmann who the front of the channel titled "5inco Minutos", has been highlighted as one of the prominent vloggers in the country. In the course of the research, an ...
Bookstagrammers e sua influência no consumo de livros e objetos literários
(2017-12-11)
The present work focused on understanding the relationship between bookstagrammers, Brazilian and foreign, and their role as encouraging literary consumption, as well as analyze the importance of these digital influencers ...
Midiatização da periferia: visibilidade a partir da ascensão econômica
(Universidade Federal de Santa Maria, 2016-12-05)
This final course assignment intends to analyze the evolution of the journalist approach on the coverage of periphery news, considering the economic growth of its residents. Considering of the centrality that medias achieve ...
O papel da publicidade no pós-consumismo
(Universidade Federal de Santa Maria, 2018-12-04)
“Mais feminista que eu?”: a construção de identidades feministas a partir do consumo cultural
(Universidade Federal de Santa Maria, 2019-12)
The emerging dissemination of feminist values in society, in recent years, has changed the relationship of individuals with the movement. In order to understand the current transformation of the feminist movement into a ...
“E as proteínas?”: a construção da identidade de sujeitos vegetarianos em Santa Maria – RS através das práticas de consumo
(Universidade Federal de Santa Maria, 2019-12-04)
Every year the number of vegetarians in Brazil grows more and more, but there are few works that propose to study this group in the field of communication and consumer studies. In view of this, we have little information ...
Em busca da complexa simplicidade: o consumo no discurso jornalístico da revista Vida Simples
(Universidade Federal de Santa Maria, 2011-03-14)
In this study, we analyse Vida Simples magazine - published monthly by Abril company -, a publication that intends to show an alternative and simpler lifestyle. However, this proposal also involves the issue of consumption ...
É rap, é roupa! moda hip-hop: iguais e diferentes
(Universidade Federal de Santa Maria, 2013-12-19)
In this research, we looking for the realization of a theoretical and practical investigation that contemplates the interactions between fashion and hip-hop music. As a general objective, the investigation of the strained ...
Celulares, conexões e afetos: a sociabilidade e consumo de smartphones entre jovens de comunidade popular
(Universidade Federal de Santa Maria, 2016-03-21)
This study investigates the use of smartphones among young residents of popular community
located in the western region of Santa Maria, the interior of Rio Grande do Sul. In this study,
consumption is understood through ...
Capítulos do consumo – a recepção de telenovelas brasileiras em Cuba
(Universidade Federal de Santa Maria, 2018-08-27)
This thesis is a study about the reception (the ways to see and read, to decode a specific text, crossed
by the living conditions of the individual) and the consumption (how context affects the media
experience and how ...