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Estratégias e ações de comunicação interna para o Royal Plaza Shopping Empreendimentos S.A.
(Universidade Federal de Santa Maria, 2015-07-01)
Regardless the size of the organizations, organizational strategic communication is gaining more importance. Thus, new communication methods have been developed to better relationship between organizations and their ...
Estratégias de responsabilidade social e o fortalecimento da comunicação interna: estudo de caso na SR Engenharia Industrial
(Universidade Federal de Santa Maria, 2017-12-14)
This monograph proposes to investigate the possible relations between the use of social responsibility and the benefits of an internal strategic communication for the strengthening of organizational values in SR Engenharia ...
A comunicação interna como elemento potencializador da qualidade: processo de acreditação da Unimed Santa Maria
(Universidade Federal de Santa Maria, 2015-12-15)
This monograph seeks to understand how internal communication can act as quality enhancer element for the implementation of the accreditation program in Unimed Santa Maria. The accreditation certificate is an optional ...
A comunicação interna em instituições militares: estudo em uma unidade da FAB em Santa Maria (RS)
(2017-12-12)
This study has as its theme the "Internal Communication in Military Institutions: Research at a FAB Unit in Santa Maria (RS)", which discusses how internal communication can act as a strategic element, considering the ...
Estudo da comunicação interna em shopping centers fora do mercado das capitais
(Universidade Federal de Santa Maria, 2018-12-03)
This Project has as theme the internal comunication in shopping centers, where the case studies are the Royal Plaza Shopping (Santa Maria) and the BellaCittá Shopping Center (Passo Fundo). Throught the participant observation ...
Plano de comunicação interna para Facas Coqueiro
(Universidade Federal de Santa Maria, 2018-06-19)
The present school conclusion essay constitutes in an experimental Project that proposes the Internal Communication Plan to the organization Facas Coqueiro. That way, it defines as theme organizational communication, and ...
Planejamento de comunicação interna: produtos e ações para um órgão público do interior do RS
(Universidade Federal de Santa Maria, 2017-06-15)
This Experimental Project of the Social Communication Course with qualification in Public Relations is an Internal Communication Planning, with diagnosis and proposals of communication products for the environment of the ...
A comunicação interna no gerenciamento de crise da Petrobras
(Universidade Federal de Santa Maria, 2015-12-15)
Internal communication is no longer a secondary activity and became a powerful strategic tool in the communication process. The efficiency of an internal communication causes employees to commit to the objectives and goals ...
Plano estratégico de endomarketing para a empresa Dix - diagnóstico por imagem em Santa Maria
(Universidade Federal de Santa Maria, 2021)
This experimental project presents a study and strategic planning on endomarketing in healthcare companies, and endomarketing strategies that can contribute to the daily life of DIX - Diagnostic Imaging. The research starts ...