Buscar
Itens para a visualização no momento 11-20 of 147
O registro da passagem do tempo na fotografia
(Universidade Federal de Santa Maria, 2016-11-13)
Entre gostos e distinções: os sentidos atribuídos ao consumo de brechós e fast fashions em Santa Maria - RS
(Universidade Federal de Santa Maria, 2016-11-14)
The present research seeks to understand the values attributed to the consumption of thrift stores and fast fashions in the city of Santa Maria - RS. Based on this approach, we delimit as our research problem the following ...
Um profissional liberal enquanto marca: construção de um plano de branding
(2016-12-12)
This paper proposes a constuction and management brand plan for independent professionals. Thus, it sought to understand the brand role in marketing strategies and the branding process development nowadays. At first, were ...
Plano de branding: Vinkel
(Universidade Federal de Santa Maria, 2016-12-15)
Femvertising: o empoderamento da mulher na propaganda sob a ótica das receptoras
(2016-12-15)
Femvertising is the union of the words feminism and advertising, translated into Portuguese as feminism and propaganda. Considering the lack of research on academic research on the subject, this study was developed with ...
Ensaio sobre estilo
(2016-12-15)
This experimental Project aims to study the elements of the photographic style of photographers through the analysis of renowned photographers’ work and the creation of photographic series. First, style is defined by ...
Identidade de marca: construindo um plano de branding para uma cervejaria artesanal
(Universidade Federal de Santa Maria, 2016-12-15)
The present experimental work is about a plan to create a craft beer brand, with enfasis on the branding process. Through the analysis of consuming habits, it seeks to elaborate an ideal plan, creating value along the ...
Mercado popular de Santa Maria: a estética das lojas de comércio popular e sua comunicação
(2016-12-12)
This study consist in a observing the visual strategies used in shop fronts of the popular commerce of Santa Maria - RS, analyzing which elements are used and their hierarchization, in order to identify the formation of ...
Processo de criação publicitária na percepção de estudantes de publicidade e propaganda da Universidade Federal de Santa Maria
(2016-12-13)
This paper has the objective of analyzing the Universidade Federal de Santa Maria advertising student’s perception, about the advertising creation, in classroom, in contrast with the summary of the 4 subjects that manage ...
De Wingardium Leviosa a Avada Kedavra: a evolução narrativa composta nos cartazes da saga Harry Potter através da teoria da imagem
(Universidade Federal de Santa Maria, 2016-12-13)
This study aims to discover how the age and personality evolution of the
character Harry Potter is composed in the eight main posters of the saga,
based on studies from Image Theory. Developed in three chapters, the ...