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Out Comics: perfil no Instagram sobre representação LGBTQIA+ nas histórias em quadrinhos de super-heróis
(Universidade Federal de Santa Maria, 2021)
This project aims to explore the intersection between the themes of LGBTQIA+ representation and American comic book stories through an experimentation performed on Instagram. The diffusion of content in the platform proposes ...
Estratégias comunicacionais para cantoras negras no Brasil: um olhar sobre o Instagram da IZA
(Universidade Federal de Santa Maria, 2022)
This work presents a study on communication advice for black singers in Brazil, thinking about the media as a whole, but focusing on communication strategies in digital social networks, especially Instagram. To achieve our ...
A representação da depressão e da melancolia na identidade sad rap
(Universidade Federal de Santa Maria, 2022)
The present experimental project has the general objective of creating a documentary as an audiovisual piece where depression is represented as a social agenda for groups belonging to the sad rap music genre?, having as a ...
Representação feminina de gênero no Sitcom Friends
(Universidade Federal de Santa Maria, 2018-12-06)
This paper intends to investigate in which way the three main female characters of the series Friends are represented, throughout the ten seasons of the plot, in relation to the figure of the woman in the media. The series ...
Desafios para a Popularização da Ciência em Paleontologia no Brasil: Avaliação do livro infantil “A Dinossaura Gnathovorax Azul" no contexto do Geoparque Quarta Colônia Mundial UNESCO
(2023-07-21)
This academic work intends to analyze the challenges in brazilian’s popularization of science in paleontology, focused on an executed strategy by the Center for Support to Paleontological Research of the Quarta Colônia ...
Remember This Feeling”: uma análise sobre o uso da cultura da convergência para a promoção da 2° temporada da Série Euphoria
(Universidade Federal de Santa Maria, 2023-07-12)
Comunicação interna e sua colaboração na promoção da saúde mental no ambiente organizacional: estudo de caso na empresa HCC Energia Solar
(Universidade Federal de Santa Maria, 2023-07-20)
The ever-changing business world of work has led to a deterioration of workers' mental health. Professionals face daily challenges such as constant
productivity demands, violence and harsh working conditions. This context ...
Construindo Pontes: um miniguia sobre o papel do atendimento na gestão do relacionamento de agências de comunicação de Santa Cruz do Sul
(Universidade Federal de Santa Maria, 2023)
Considering the importance of account manager for relationship management in marketing agencies, a Public Relations professional is perceived in these spaces. Consequently, this graduation paper aims to identify the ...
Comunicação estratégica: manual de processos dos clubes Rede Vivo e Rancho Atacadista
(2023)
The experimental Project seeks to develop a handbook on the use of advantage applications for the Rede Vivo and Rancho Atacadista brands, belonging to the Libraga Brandão Group. The Group is a company from Rio Grande do ...
Relação entre marketing digital e planejamento estratégico: um modelo de projeto híbrido e adaptativo
(Universidade Federal de Santa Maria, 2023)
The main objective of this final paper is to develop a hybrid and adaptive project model between Strategic Planning and the Digital Marketing Plan, through comparative analysis between the objectives, stages and processes ...